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CRM Research Center

Your source for the latest CRM (customer relationship management) software news, opinion, product comparisons and reviews.

CRM News
Integrating CRM and Analytics Key to Next-Gen Customer Loyalty Programs
Rather than giving away free stuff, The North Face and Red Robin create customized "experience" rewards for faithful customers
Trojan program steals log-in credentials, other sensitive data from SAP client applications
A recently discovered malicious program steals log-in passwords and other sensitive information from SAP client applications and allows...
Salesforce.com and HP to offer 'Superpod' for large enterprises
Customers of Salesforce.com who want their own dedicated infrastructure within the vendor's cloud will now be able to get one through a...
Salesforce.com unveils Salesforce1 platform
Salesforce.com aims to establish its image as a full-blown CRM (customer relationship management) development platform built for the world of social...
Salesforce.com customers making broader investments, survey says
Salesforce.com's customers have become more loyal and committed to using products from the vendor and its partners over the past year, according...
SugarCRM goes after Salesforce.com with new interface, emphasis on lower cost
SugarCRM is hoping to gain inroads against its much larger rival Salesforce.com with a revamped user interface it says places emphasis on the needs...
Microsoft offers industry templates, special pricing for Dynamics CRM
Microsoft is hoping to differentiate its Dynamics CRM (customer relationship management) software from the likes of Salesforce.com with a new set of...
New malware variant suggests cybercriminals targeting SAP users
A new variant of a Trojan program that targets online banking accounts also contains code to search if infected computers have SAP client...
Oracle gears up to battle Salesforce.com, IBM with Eloqua update
Oracle is rolling out a series of new features for its Eloqua marketing automation suite, hoping to get a leg up on rivals such as Salesforce.com and...
SAP reports strong revenue growth from HANA and cloud
SAP reported strong revenue growth in its HANA in-memory database and cloud businesses, but also saw revenue from software decline in the third...
Salesforce delivers Identity to simplify herding of apps
Salesforce.com has delivered an identity product designed to let enterprises consolidate user authentication and application access control on a...
After getting star billing, Oracle's Fusion Applications take a supporting role
Last week's OpenWorld conference made on thing clear: Oracle remains committed to its next-generation Fusion Applications but massive growth in...
Hurd: SAP HANA isn't 'even comparable' to Oracle's in-memory technology
While SAP has made no secret of its desire to lure customers running Oracle databases over to its own HANA in-memory platform, any doubt that Oracle...
Big Data Drives City of Buffalo's Operation Clean Sweep
By layering data from 311 and 911 calls over Census data, unemployment data and other poverty indicators, Buffalo uses data analytics to identify its...
Salesforce.com's Benioff lays out future strategies
Salesforce.com's second-quarter earnings conference call featured the usual dose of chest-thumping by CEO Marc Benioff as the company posted...
Infor fleshes out its Inforce Salesforce.com integration
Infor has unveiled a new version of Inforce, a product that connects Salesforce.com's popular cloud-based CRM (customer relationship management)...
Upcoming Salesforce.com release focuses on Chatter, service
Salesforce.com's next CRM (customer relationship management) software release will contain a slew of new features, with many focused on the...
Salesforce.com adds premium 'Performance Edition' bundle
Salesforce.com has rolled out a new product bundle that includes even more applications than its high-end Unlimited Edition, albeit at a higher price.
Salesforce.com expands mobile application development support
Salesforce.com has expanded the number of mobile application development tools it supports and also created a series of templates aimed at helping...
How Progressive Uses Telematics and Analytics to Price Car Insurance
Progressive's Snapshot device monitors customer driving habits, lets insurer fine-tune policy pricing.